Sales Development Representative

About the Role

We're looking for an energetic Sales Development Representative to fuel our growth in the IT services space. You'll be the first point of contact for prospects, identifying opportunities in web development, mobile apps, digital marketing, and enterprise software solutions. Based in our Lahore office, you'll own the full lead generation and qualification process, setting up your sales team for success.

Key Responsibilities

• Identify and research high-potential clients through cold calling, LinkedIn, email outreach, and online platforms, generating a consistent pipeline of qualified leads
• Conduct discovery conversations to understand prospects' business challenges, requirements, budgets, and decision-making timelines
• Qualify leads rigorously based on fit, authority, budget, and timeline—only passing truly sales-ready opportunities to the Sales Closer
• Schedule and confirm qualified meetings and appointments, ensuring smooth handoffs with complete prospect documentation and context
• Maintain accurate CRM records of all leads, conversations, follow-ups, and pipeline activity; provide regular reporting on activity metrics and pipeline health
• Handle initial objections professionally, reframe concerns, and guide prospects toward the next stage of engagement
• Collaborate with the Sales and Marketing teams to refine messaging, share prospect feedback, and continuously improve lead quality

Requirements

• 2-4 years of sales development, inside sales, or lead generation experience in IT services, SaaS, or technology solutions
• Proven track record of meeting or exceeding activity targets (calls, meetings scheduled, qualified leads generated)
• Strong communication skills—both written and verbal—with the ability to build rapport quickly and handle rejection gracefully
• Proficiency with CRM software (Salesforce, HubSpot, or similar) and familiarity with lead-generation tools and platforms
• Self-motivated and operationally disciplined; comfortable with metrics-driven work and daily activity tracking
• Nice to have: Experience in IT services, web development, or enterprise software solutions (ERP, CRM, HRIS)
• Nice to have: Familiarity with LinkedIn Sales Navigator or other advanced prospecting tools