Marketing Executive

About the Role

We're looking for a driven Marketing Executive to join our marketing team and help build our digital presence from the ground up. You'll own social media channels, run digital campaigns, and support our broader marketing initiatives across multiple platforms. This is a perfect role for a fresh graduate eager to learn, grow, and make an immediate impact in a fast-paced environment.

Key Responsibilities

• Create, schedule, and manage content across social media platforms (Instagram, Facebook, LinkedIn, Twitter) to build brand awareness and engagement
• Develop and execute digital marketing campaigns including email marketing, paid social ads, and promotional initiatives
• Monitor social media analytics and performance metrics to identify trends and optimize content strategy
• Collaborate with the creative team to produce marketing materials including graphics, videos, and copy for various channels
• Respond to customer inquiries and comments on social media, maintaining brand voice and customer relationships
• Support market research and competitor analysis to inform marketing strategies

Requirements

• Bachelor's degree in Marketing, Communications, Business, or related field (recent graduate or within 1 year of graduation)
• Strong written and verbal communication skills with ability to craft engaging social media content
• Familiarity with social media platforms and basic understanding of digital marketing concepts
• Proficiency with Microsoft Office or Google Workspace
• Nice to have: Experience with social media management tools (Hootsuite, Buffer, Later) or graphic design software (Canva, Adobe Creative Suite)
• Nice to have: Knowledge of SEO basics or Google Analytics
• Strong organizational skills and ability to manage multiple projects simultaneously